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Mr. Tod's Blog

The Evolution of A Brand

The Evolution of A Brand

Posted by Mr. Tod on Dec 30th 2023

TRUE STORY: When I first created the Mr. Tod's Pie Factory name I had no idea what kind of logo I wanted. What I did know is that I didn't want anyone to know who Mr. Tod was thinking they might not b … read more
The Home Of Sweet Potato Pie

The Home Of Sweet Potato Pie

Posted by Mr. Tod on Oct 5th 2023

As they say down South....We finna have some fun with this!Given our hyper focus on making Mr. Tod's a household name, we certainly know which product to lead with:- Culturally the #1 food item (not j … read more
WHYBAKE.COM

WHYBAKE.COM

Posted by Mr. Tod on May 8th 2023

FUN FACT: In 1999 my orginal plan was to create an online marketplace for all things dessert. A website where you could order the best pies, cookies, cakes etc, and we would serve as the broker/cleari … read more
I Like Pie

I Like Pie

Posted by Mr. Tod on Mar 6th 2023

Pie holds a special place in the hearts of many.  As a company and as a brand we’re committed to restoring how special that sacred place is.Who doesn’t remember mama rolling out a pie crust after … read more
Pie That Brings People Together

Pie That Brings People Together

Posted by Mr. Tod on Oct 26th 2021

I recall an email I received years ago on the Monday morning following Thanksgiving.  The sender was a principal at a high school in South Jersey.  The email came in around 7:30am and it mad … read more

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