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  • The History and Legacy of Sweet Potato Pie: America’s Favorite Southern Dessert
    Jun 18th 2025

    The History and Legacy of Sweet Potato Pie: America’s Favorite Southern Dessert

    Few desserts hold a place in the American heart like sweet potato pie. For generations, this rich, c

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  • The DOT COM Era
    Jun 13th 2024

    The DOT COM Era

    Before there was Wonder and Goldbelly I had the idea to create a central website for all things

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  • The Evolution of A Brand
    Dec 29th 2023

    The Evolution of A Brand

    TRUE STORY: When I first created the Mr. Tod's Pie Factory name I had no idea what kind of logo I wa

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  • WHYBAKE.COM
    May 7th 2023

    WHYBAKE.COM

    FUN FACT: In 1999 my orginal plan was to create an online marketplace for all things dessert. A webs

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