Before there was Wonder and Goldbelly I had the idea to create a central website for all things dessert -WHYBAKE.COM. 

In my mind it was going to be the premium destination (thus the Mercedes Sprinter) for pies, cakes, cobblers and anything else that fed your sweet tooth. I must have called on every major VC in Silicon Valley but no one bought into it. I even had the toll free number:888-WHY-BAKE.

You know how the story ends when you're undercapitalized....But hey, I think its still a great concept and the domain is certainly catchy. And I know where we can get some premium desserts to get things started.....

PIE THAT BRINGS PEOPLE TOGETHER®